Lively yet delicate, PANTONE 16-1546 Living Coral envelops us with warmth and affection, infusing happiness and optimism into a constantly changing world.
With the invasion of digital technology and social media more and more an integral part of our daily life, we seek authentic and engaging experiences that allow us to establish personal bonds and intimacy. Sociable and lively, PANTONE 16-1546 Living Coral invites with its engaging nature to carefree activities. PANTONE 16-1546 Living Coral symbolizes our innate need for optimism and happy pastimes and embodies our desire for playful expression.
Essence of modern life, Pantone Living Coral is a reassuring color that manifests itself in the nature that surrounds us and at the same time shows a lively presence on social media.
Pantone 16-1546 Living Coral conveys the desired characteristics, familiar and stimulating, of the color found in nature. In its grandiose, albeit more elusive, submarine manifestation this vivifying and effervescent tonality enchants the eye and the mind. At the center of our vivid natural chromatic ecosystem, Pantone Living Coral recalls how coral reefs are a variegated kaleidoscope of colors.
Pantone color information of the year
For 20 years, the Pantone Color of the year, the style of the products and the implications in terms of purchases in various sectors, including fashion, interior design, industrial design, product packaging and graphic design.
The choice of color is the result of careful evaluation and analysis of trends. In fact, every year Pantone Color Institute experts scour every corner of the earth in search of new color influences. We speak of influences that may come from the most varied fields, such as the world of entertainment and film production, itinerant art collections and new artists, fashion, all spheres of design, the most popular tourist destinations, as well as new still life, play and socio-economic conditions. The influences can also derive from new technologies, materials, textures and effects that have an impact on color, from the most important social media platforms and even from sporting events that capture international attention.